Information Seeking on Cosmetic Procedures

Unsurprisingly, the main source for research is now the internet.

Website RealSelf is a major USA website in the industry, featuring client reviews, stories, and discussions about cosmetic treatments and procedures for face, body and skin as well as cosmetic dentistry.

RealSelf conducted some market research into how people learn about the treatments they’re contemplating and what influences their decision:

• The primary source of treatment awareness was the internet (61%), with all groups stating a web search was their top source of information
• Second source of awareness was word-of-mouth (42%), with clients (or prospective clients) seeking other people’s experiences and opinions
• Younger age groups were more influenced by popular culture than older ones
• 41% of women 18–24 reported learning about treatments/procedures from reality TV shows
• Older women were more likely to learn about cosmetic treatments/procedures from news reports and magazine articles

Good Quality Information

SkinViva believes that cosmetic procedures such as Botox, dermal fillers and lip filler are medical just as much as aesthetic and that decisions should be made based on having reliable information.

The company is committed to providing good quality, reliable information for its UK clients in the North West of England. Resources for prospective clients include:

• The website has a series of treatment pages, including information about each procedure
• SkinViva offer a free brochure to download from the website
• Advice is available on the phone through SkinViva’s friendly Customer Service team, who can send through specific Treatment Guides on a host of popular options
• SkinViva offer a FREE consultation, which is the perfect opportunity to discuss your own requirements with an expert who has assessed your skin and understood what you want to achieve

SkinViva Manchester

SkinViva was established in 2008 and has an excellent reputation for offering high quality skin treatments in the North West.

Their team of Aesthetic Doctors & Dentists offer free consultations at their main clinic in Manchester and also at an extensive choice of conveniently located locations across the North West. Clinics are held at salons and centres in Cheshire, Derbyshire, Lancashire, Manchester, Stockport and Bury.

A consultation is always required prior to any cosmetic treatment and this is arranged with an experienced aesthetic practitioner. The same individual would carry out treatment and this can normally be done at the same appointment if required.

For further information or to arrange a confidential consultation with a cosmetic doctor or dentist, please call 0161 865 1141, email contact@skinviva.com.